Telemarketing and door-to-door sales

  • Consumers have rights and protections when a salesperson approaches them over the phone, at their door, or in public.
  • A salesperson can only cold call or approach a consumer at certain times. They must hang up or leave if the consumer asks them to.
  • The salesperson must tell the consumer who they are, what business they represent, and why they are calling or visiting.
  • When a consumer buys a product or service, the salesperson must provide them with an easy-to-read sales agreement.
  • After signing a sales agreement, the consumer has 10 business days to change their mind.

What the ACCC does

  • We accept reports where people consider a business is doing something they shouldn’t do. We use those reports to inform our education, compliance and enforcement work.
  • We can investigate and may take some form of compliance or enforcement action if a business breaks consumer law when using telemarketing or door-to-door sales.
  • We help consumers, especially older Australians, indigenous people, and people from culturally and linguistically diverse backgrounds, to make sure they know their rights.
  • We educate businesses about their responsibilities.

What the ACCC can’t do

  • We don’t resolve individual complaints about telemarketing and door-to-door sales.
  • We don't provide legal advice.

When a consumer hasn't invited the salesperson's contact

There are rules about when a salesperson can approach a person over the phone or at their door without the consumer having invited the contact. These rules also apply to salespeople approaching consumers uninvited in public.

Sales using methods like these are called unsolicited consumer agreements.

An example of an unsolicited consumer agreement is a salesperson approaching passing consumers in a common area of a shopping centre to try to sell them products or services.

The following situations also result in unsolicited consumer agreements, and so the same rules apply to these agreements:

  • a consumer provides their contact details to a salesperson for one purpose, such as entry to a competition, and the salesperson then contacts them for the purpose of selling a different product or service
  • a consumer responds to an unsuccessful attempt by the seller to contact the consumer, such as a consumer returning a missed call from a salesperson.

Rules don't apply to agreements where the total value is less than $100, no matter how the consumer was approached.

When calls and visits are allowed

Telemarketers

Telemarketers are only allowed to call consumers:

  • weekdays between 9 am and 8 pm
  • Saturdays between 9 am and 5 pm.

They must not call on Sundays or public holidays.

Door-to-door salespeople

Door-to-door salespeople are only allowed to visit consumers:

  • weekdays between 9 am and 6 pm
  • Saturdays between 9 am and 5 pm.

They must not visit on Sundays or public holidays.

The law applies to people selling products and services. It doesn’t cover other door knockers such as religious groups or charity fundraisers.

Dealing with unwanted calls and visits

Ending a call or visit

Consumers can end a telemarketing call or door-to-door visit at any time. If they tell the salesperson to hang up or leave, the salesperson must do so straight away.

A door-to-door salesperson must also tell a consumer upfront that they can ask the salesperson to leave at any time.

If it was a door-to-door visit, the business cannot contact the consumer again for the next 30 days.

Preventing unwanted calls and visits

There are ways to prevent unwanted calls and visits in the first place.

The law applies to people selling products and services. It doesn’t cover other door knockers such as religious groups or charity fundraisers. However, consumers can always ask unwanted visitors to leave their premises.

To prevent telemarketing calls from businesses selling products or services, consumers can sign up online to the Do Not Call Register.

Some organisations, such as registered charities, political parties and educational institutions, can contact numbers on the register.

Join the Do Not Call Register

To prevent unwanted door-to-door sales, consumers can put a ‘do not knock’ sign at their front door.

Salespeople must treat that sign the same as a specific request from a consumer to leave. We have a sign you can download.

Download the Do not knock sign

Rules that salespeople must follow

Salespeople must identify themselves

A telemarketer, door-to-door salesperson, or salesperson approaching a consumer in a public place must tell the consumer:

  • their name
  • the name and address of the business they represent
  • why they are phoning or visiting.

Consumers must be given a sales agreement

If the consumer agrees to buy a product or service, they must receive a written sales agreement. This is a type of contract.

The salesperson must provide this agreement:

  • within 5 business days after the phone call, or
  • straight after signing if the consumer signs in person.

The sales agreement must be written in language that is easy to understand and read. It should be typed, not handwritten, although changes can be handwritten and signed.

The sales agreement must include the following information:

  • full terms and conditions of the agreement
  • total cost (including any GST), or details of how the cost will be calculated
  • any postal or delivery charges
  • the salesperson’s name and contact details
  • the business’s physical address, email, fax number (if they have one), and Australian Business Number or Australian Company Number
  • cooling-off information.

To be a valid contract, the sales agreement must be signed and dated on the front page by both the consumer and the salesperson.

Don’t sign a sales agreement without reading it in full first. You don’t have to agree to anything on the spot.

Cooling-off information must be in the sales agreement

The sales agreement must have information about the cooling-off period, and a form the consumer can use to cancel during the cooling-off period.

The following notice must be on the front page of the agreement:

Important notice to the consumer

You have a right to cancel this agreement within 10 business days from and including the day after you signed or received this agreement.

Details about your additional rights to cancel this agreement are set out in the information attached to this agreement.

Certain rules must be followed during the cooling-off period or it extends

During the cooling-off period, the seller can supply products the consumer has agreed to buy, as long as they cost less than $500 (including GST). However, they can’t:

  • supply any services, except electricity, gas or emergency repairs
  • take payment for any products or services, except for electricity, gas or emergency repairs.

If a salesperson breaks the rules about telemarketing or door-to-door sales, the cooling-off period is extended.

The cooling-off period becomes 3 months if the salesperson:

  • phones or visits the consumer outside the allowed hours
  • doesn’t give their name or the name and address of the business they represent
  • doesn’t say why they are calling or visiting.

The cooling-off period becomes 6 months if the salesperson:

  • doesn’t tell the consumer about the cooling-off period
  • doesn’t give the consumer a written copy of the sales agreement
  • doesn’t include information and documents they are required to include in the agreement, such as the form that may be used to cancel the agreement
  • supplies products or services during the cooling-off period (except for electricity, gas, emergency repairs and products that cost less than $500).

Businesses mustn’t engage in unfair business practices

The Australian Consumer Law also protects consumers from unfair behaviour by businesses.

It’s against the law for businesses to engage in these practices in how they promote, sell and deliver products and services, what terms they use in contracts, and how they take payment from consumers.

It’s also against the law for a business to use physical force, coercion or undue harassment on consumers.

See unfair business practices for more information.

Uninvited sales of financial products and services generally isn’t permitted

Generally, it is against the law for salespeople to sell financial advice or products, such as insurance, at a consumer’s door or via the phone unless the consumer invites the contact.

You can report this conduct to Australian Securities and Investments Commission (ASIC).

Change of mind after making a purchase

There is a cooling off period

If a consumer buys a product or service from a telemarketer, a door-to-door salesperson, or a salesperson that has approached them in a public place, they can change their mind and cancel the sales agreement for any reason without being charged anything.

They have 10 business days to do this, starting the first business day after they sign or receive the agreement document. This is known as a cooling-off period.

The cooling-off information must be in the sales agreement.

If the salesperson doesn’t follow certain rules, the cooling off period extends for a longer period of time.

How to cancel during the cooling-off period

To cancel a sales agreement during the cooling-off period, the consumer simply needs to tell the seller they want to cancel. They can do this over the phone, in person, by post, email or fax, or using the form provided in the sales agreement.

The sales agreement is cancelled from the day the consumer tells the seller they want to cancel.

When a consumer cancels a sales agreement during the cooling-off period, the seller must immediately return any money the consumer has paid. If there is a credit arrangement, the seller must cancel it.

Even if the consumer has used the product, they still have the right to cancel the agreement. However, the consumer must either return the product —or what is left of it— to the seller within a reasonable time after cancelling, or let the seller know where they can collect it from. If the seller does not collect the product within 30 days of the consumer doing this, the consumer can keep it.

Consumers should take reasonable care of the product —or what is left of it— before returning it or while waiting for the seller to collect it. If they don’t, the seller can seek compensation for the loss in value of the product, except for any loss caused by normal use or things beyond the consumer’s control.

If the consumer wants to cancel the sales agreement during the cooling-off period, the seller must not pressure them to change their mind.

This right to a cooling-off period is only for unsolicited consumer agreements, that is products and services sold through methods like telemarketing and door-to-door sales.

When a consumer buys a product from a store or website, there is no automatic right to a cooling-off period. The business is not required to give a refund if the consumer simply changes their mind.

See also

What to do if a salesperson calls you or arrives at your door ( PDF 182.38 KB )

Door to door sales guide for consumers

Consumer’s guide to door to door sales brochure (available in 15 languages)

Your rights when you buy something

Advertising and selling guide: Unsolicited consumer agreements – door to door sales and telemarketing

Sales practices guide for businesses and legal practitioners

Consumer vulnerability: A business guide to the Australian Consumer Law