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Prime Fuel Distributors Pty Ltd, trading as Speedway Meadows and Speedway Mt Pritchard has provided court enforceable undertakings to the ACCC following an investigation relating to the breach of the Trade Practices Act 1974*
Prime admits that it engaged in the misleading conduct in contravention of sections 52, 53(a) and 55 of the Trade Practices Act 1974 when it promoted and sold the same petrol as two different petrol products at two different price points
The undertaking requires Prime to:
not engage in the promotion and sale of different fuels at any service station owned or operated by the company when those different fuels are in fact the same fuel;
implement a trade practices compliance program; and
publish a corrective notice in newspapers as well as at both service stations.
As the onsite day-to-day manager of both service stations, Mr Jamil El-Khoury has provided a separate court-enforceable undertaking to the ACCC
*On 1 January 2011 as part of the Australian Consumer Law amendments the Trade Practices Act 1974 was renamed the Competition and Consumer Act 2010.