These guidelines set out how the ACCC will interpret Part XICA of the Competition and Consumer Act 2010 (Cth) (CCA) and they explain the general approach the ACCC will take in investigating alleged contraventions of Part XICA. They include a number of examples of the types of conduct that the ACCC considers are likely or unlikely to contravene Part XICA.
The ACCC has developed this guide to assist operators and suppliers when making decisions about all aspects of comparator services, including in advertising and marketing.