Undertaking date

Undertaking type

s.87B undertaking

Reference number



ss. 52, 53(a), 53(c) & 55

Company or individual details

  • Name

    Imperial Tobacco Australia Limited


    46 088 148 681


Imperial Tobacco Australia has undertaken that it will:

  • remove 'light' and 'mild' descriptors and related numbers from all cigarettes produced for Australian consumers by 1 October 2005 and by 24 October for imported cigarettes;
  • not make claims about the health benefits of low yield cigarettes when compared to high yield cigarettes; and
  • pay $1 million to the ACCC to fund anti-smoking consumer education campaigns and programs concerning low yield cigarettes.