Parmalat Food Products Pty Limited - proposed acquisition of certain assets from National Foods Limited

Acquirer(s)

  • Parmalat Food Products Pty Limited

Target(s)

  • National Foods Limited

Summary

On 24 July 2008, the ACCC announced its decision not to oppose the proposed acquisition of Australian Co-operative Foods Limited (Dairy Farmers) by National Foods Limited (National Foods), subject to section 87B undertakings.

The undertaking addresses competition concerns identified by the ACCC in the central New South Wales and South Australian markets for the acquisition of raw milk, and the New South Wales and South Australian markets for the wholesale supply of fresh white milk and flavoured milk.

Under the undertaking, National Foods is required to divest certain assets to one or more purchasers approved by the ACCC. Parmalat Food Products Pty Ltd proposes to acquire the divestiture assets from National Foods.

Market definition

The ACCC considered the proposed acquisition in the context of the markets for:
- the acquisition of raw milk in central NSW and SA;
- the NSW and SA markets for the wholesale supply of fresh white milk; and
- the NSW, SA and QLD markets for the wholesale supply of flavoured milk.

Competition analysis

As there is no overlap between the parties in respect of the acquisition of raw milk in central NSW and SA, the proposed acquisition would result in a transfer of National Foods' market share to Parmalat.

The ACCC formed the view that the proposed acquisition was unlikely to result in a substantial lessening of competition in the other relevant markets due to the limited aggregation in the relevant markets and the existence of competing suppliers which would constrain the merged firm.

Timeline

DateEvent
27/05/2009ACCC commenced review under the Merger Review Process Guidelines.
12/06/2009Closing date for submissions from interested parties.
25/06/2009ACCC announced it would not oppose the proposed acquisition.