About solar panel systems and home batteries
Solar panels and home batteries are an important investment. They can save consumers money, increase property value and generate electricity. Investing in solar has a positive environmental impact.
Federal, state and territory governments offer incentives for consumers to purchase these products. While subsidies can be an incentive, buying an energy system for a home or small business is complex and expensive.
The increased demand has led to some solar providers taking advantage of consumers. There is misconduct in the way products are sold, promoted and marketed.
Key responsibilities for solar suppliers outlines the areas of focus and concern.
Solar suppliers include all industry participants
Customers rely on information from a range of industry participants. This can be at every stage of purchase for solar systems and home battery systems.
In our guidance, unless stated otherwise, solar suppliers include all industry participants. This includes:
- manufacturers
- battery or solar panel sellers
- third party salespeople
- electricity retailers
- installers.
Solar products are covered by consumer law
Under Australian Consumer Law, products and services that consumers buy from a business come with automatic guarantees. This includes that they will work and do what they’re supposed to do. These are called
consumer guarantee rights.
All solar suppliers have responsibilities under consumer law. They also have responsibilities under other specific laws when supplying solar and batteries. All suppliers must comply with these laws.
There are significant penalties for non-compliance. Non-compliance can also lead to a loss of accreditation. This includes access to small-scale technology certificates provided under the Small-Scale Renewable Energy Scheme.
State based laws apply too
There are specific state and territory responsibilities that coexist with consumer law. Solar suppliers must adhere to these responsibilities too. They include:
- accreditation requirements
- safety and exemptions for energy supply
- restrictions on how solar can be sold to consumers, including rules about about direct sales.
Responsibilities are different between states and territories. It depends on the type of product or service. State and Territory consumer protection agencies can provide information on their individual laws.
Solar suppliers should get independent advice about their legal responsibilities, especially if new to the market and operating across different states and territories.
Learn more about consumer rights and guarantees.
Rights and responsibilities of solar suppliers
Checklist for solar suppliers
- Don't mislead consumers about the cost, savings or benefits of a solar panel or battery.
- Don't coerce consumers into buying a solar panel or battery.
- Understand consumer rights under the law about installation, ongoing performance and warranties.
- Abide by the strict requirements for how and when you sell products and services through direct sales. This includes telemarketing or door to door.
- Provide consumers with the required written information and documents before they agree to purchase products.
Solar suppliers must not take advantage of consumers. This includes misleading them or using high pressure selling techniques. Make sure consumers receive accurate and clear information before committing to purchasing products.
Solar suppliers must also protect consumers by selling safe products. Make sure you comply with standards and act quickly if a safety issue occurs.
Suppliers must be honest and truthful in advertising and sales
It is against consumer law for solar suppliers to engage in conduct that is false or misleading. This includes making misleading claims about products or services. Consumer law applies even if there was no intention to mislead anyone or no one suffered any loss or damage.
Demand is increasing for solar panel systems and home batteries. You need to be careful with your claims about product availability and installation. You should have a good basis for the claim and tell consumers if circumstances change.
You must not harass or coerce consumers to buy solar panels, a home battery or to sign up to a Solar Power Purchase Agreement or Solar Leasing Agreement. It is unlawful to take unfair advantage of any vulnerability or disability affecting a consumer. Doing so may amount to unconscionable conduct.
Accurate and correct information
Any information or claim you offer about products or services must be accurate, truthful and based on reasonable grounds.
You must not make misleading or false claims about:
- the particular kWh electricity output of the systems
- the money a consumer will save on electricity bills by installing a solar panel system or home battery
- the size of system or battery needed to cover a consumer’s electricity usage
- the cost of the solar panel system or home battery
- eligibility for government rebates or feed in tariffs
- the country of manufacture of the solar panels or home battery
- the experience, accreditations or qualifications of any installer.
Hiding or omitting information
Failing to include key information is also misleading, false or deceptive conduct. This is because it may impact a consumer’s decision.
You must not hide or omit information about:
- extra charges that may impact the total price for the solar panel system or home battery
- any costs or fees associated with termination of any solar power agreements
- any assumptions or conditions on which potential money savings has been calculated
- any potential delays in delivery and installation of a solar panel system or home battery.
For more information, see False and misleading claims and Unfair business practices.
Suppliers must comply with telemarketing and door-to-door requirements
Solar suppliers must comply with uninvited consumer agreement requirements and consumer law when selling products or services through telemarketing or door-to-door sales.
Depending on local rules, you may approach consumers using telemarketing or door-to-door practices. You must also comply with ‘do not knock’ signs displayed on premises. With these selling practices salespersons often receive commissions from sales. There is a strong incentive to make sure a sale occurs.
What you must tell the consumer
In uninvited sales situations, solar suppliers must tell the consumer:
- why you are contacting them
- who you represent
- that you must leave if asked to do so by the consumer
- about the 10-day cooling-off period.
Consumers buying products in an unsolicited sale have a 10-day cooling-off period. They can freely cancel during this time. You must not supply the products or require or accept payment or other considerations during the cooling-off period.
Provide easy to understand sales agreements
The consumer must be provided with a written copy of an easy to understand and read sales agreement.
Agreements must include the following information:
- full terms and conditions of the agreement
- total cost including any GST or details of how the cost will be calculated
- the salesperson’s name and contact details
- the business’s physical address, email, fax number (if they have one)
- Australian Business Number or Australian Company Number.
A valid contract requires the sales agreement to be signed and dated on the front page by both the consumer and the salesperson.
Lead generation practices
Solar suppliers may use techniques to gather data and information about consumers interested in purchasing solar or battery services. These techniques are called lead generation.
Solar suppliers often use claims including:
- no cost solar
- you are eligible for the government subsidies
- the solar system or battery will pay for itself.
These lead generation headline claims can be misleading. Solar suppliers rely on terms and conditions to provide more information about what is available. Often these contain information which contradict the headline claim. This is misleading conduct and against consumer law.
Solar suppliers use this approach with consumers directly through telephone or door-to-door sales. It is a form of unsolicited selling. There are strict conditions that should be followed by solar suppliers.
For more information, see Telemarketing and door-to-door sales.
Supplier responsibilities when bundling finance offers into sales
Solar suppliers may offer to arrange finance for consumers. You must be aware of responsible lending practices and deferred payment plans. This includes Buy Now Pay Later arrangements.
Australian Securities Investment Commission oversees Australian consumer credit providers. They have information about what is required when offering credit to consumers.
Remember that a consumer has the right to a 10-day cooling off period in an unsolicited sale. This is regardless of whether the consumer also entered into a finance agreement. If the consumer cancels their purchase during the cooling off period. They need to send the cancellation notice to both the finance company and the solar supplier.
Suppliers must meet consumer guarantees for products and services
Solar suppliers must meet the consumer guarantees for products and services.
Consumers have a right to expect these things
The solar supplier selling products is guaranteeing to the consumer that:
- the system or battery is of acceptable quality
- the system or battery is fit for the particular purpose the consumer tells the seller about
- the system or battery matches its description
- the system or battery matches any sample or demonstration model
- the seller and manufacturer will honour any extra promises they make
- repairs and spare parts will be available for a reasonable time.
The solar supplier responsible for installation is guaranteeing to the consumer that:
- the installation is provided with due care and skill
- the installation is fit for a particular purpose the consumer tells the seller about
- the installation is provided within a reasonable time.
For more information, see Consumer rights and guarantees.
Suppliers must provide remedies when problems occur
When consumer guarantees are not met
If the solar panel system or home battery fails to meet one of the consumer guarantees, the solar supplier may need to fix the problem. The type of remedy, and whether the consumer can choose the remedy, depends on the nature of the failure to meet the guarantee.
Responsibility for remedies
If consumers are paying one solar supplier for both the products and installation. They are responsible for providing a remedy if something goes wrong. Even if that solar supplier has subcontracted a third party for installation.
However, if consumers paid one business for the product and another for installation. The retailer is responsible for issues with the product itself. The installer is responsible for any issues due to or caused by the installation process.
For more information, see Repair, replace, refund, cancel.
Compliance with warranties
In addition to consumer guarantee rights, businesses can offer warranties. Warranties are extra promises that solar suppliers can choose to make. They include manufacturers warranties and extended warranties. Solar suppliers must comply with any warranties they have provided as they are a legal right.
All warranties must be accurate and truthful. Solar suppliers cannot mislead consumers about what warranties provide. They must provide value over and above the automatic consumer guarantee rights.
Manufacturer warranties
When solar panels or home batteries are supplied, they may come with a free manufacturer’s warranty. This warranty provides that the manufacturer will repair or replace a faulty product if they fail within a specified time. A manufacturer that fails to meet the terms of its warranty may be liable to a consumer for breach of contract.
Representations about the length of time that warranties exist, should consider technological changes or the likelihood that the business will be around to honour any promises.
Extended warranties
Solar suppliers can provide consumers with an option to purchase an extended warranty. Extended warranties are sold as an add-on item when consumers buy products. Make sure contracts are not misleading and do not contain unfair contract terms.
For more information, see Warranties.
Our compliance and enforcement approach
We are closely monitoring consumer complaints and conduct by solar suppliers. Making sure they are compliant with the law and that the process of competition is fair. We enforce the law in conjunction with state and territory fair trading and consumer affairs agencies.
Where conduct is continuing and harmful, we may apply to the court for an injunction. This will stop a solar provider from committing an actual or attempted breach of the law. Injunctions may be temporary or permanent.
We may also issue an infringement notice. This occurs if we reasonably believe that a solar supplier has broken provisions in the law. This includes:
- false or misleading claims
- misleading conduct as to the nature and characteristics of products and services.
It is not for the general prohibition on misleading or deceptive conduct.
We may also decide that issuing court proceedings is the most appropriate way to achieve our compliance and enforcement objectives . We can take court action against a supplier for:
- making false or misleading representations
- engaging in misleading or deceptive conduct
- unconscionable conduct.
The court will determine liability and an appropriate penalty. It will depend on the circumstances of each individual case.