The ACL contains a number of provisions that prohibit specific unfair selling practices. These prohibitions supplement, and in some instances overlap with, the prohibitions dealt with in Module 7.
The ACL prohibits a wide range of unfair selling and business practices used to trick or deceive consumers, or to pressure them into buying goods or services they would not otherwise choose to obtain. Engaging in any of these practices can lead to significant penalties for the business and individuals involved.
It is important for you to be aware of these practices so that, once you are working in business, you ensure that your employer complies with the law and does not put themselves at risk of attracting penalties. It is also important for you to be familiar with the law so that you can take advantage of the protections it offers should your business be the victim of a prohibited practice.