On 21 August 2017, the ACCC published guidance for retail service providers on how to advertise speeds for fixed-line broadband services, including clearly identifying typical peak speeds. The guidance followed extensive consultation with network providers, retailers and consumer representatives and builds on six principles that the ACCC published in February 2017.

On 23 May 2019, the ACCC published updated guidance to improve clarity, maintain currency, and apply to services supplied over fixed wireless networks.

In October 2020 the ACCC updated the guidance to address emerging products with higher maximum download and upload wholesale access speeds.

In October 2022, the ACCC updated the guidance to improve retailers’ information about upload speeds and factors affecting the speeds of services on alternative fixed wireless networks.