Dragon Alliance South Pacific Pty Ltd - s.87B undertaking

Dragon Alliance South Pacific Pty Ltd (Dragon) has provided a court enforceable undertaking to the ACCC following an investigation relating to a breach of the Trade Practices Act 1974.

Dragon admits that it engaged in resale price maintenance.

The undertaking requires Dragon to:

• cease providing its current online trading agreement to its online traders and replace it with an updated online trading agreement;
• send a letter to all online Dragon retailers notifying them of the undertaking and -informing them that they can choose the minimum selling price of Dragon products; and
• establish and implement a Trade Practices Compliance program.