Tourism Australia is a statutory authority of the Australian Government, which promotes Australia as a tourism destination internationally and domestically and delivers research and forecasts for the sector. Tourism Australia reports to the Cabinet Minister with responsibility for tourism, the Hon Martin Ferguson AM, MP. Established on 1 July 2004, Tourism Australia brings together the collective skills and knowledge of four separate organisations: the Australian Tourist Commission; See Australia; the Bureau of Tourism Research and Tourism Forecasting Council.
The main objectives of Tourism Australia under the Tourism Australia Act 2004 are to: Influence people to travel to Australia, including for events; Influence people travelling to Australia to also travel throughout Australia; Influence Australians to travel throughout Australia, including for events; Help foster a sustainable tourism industry in Australia; and Help increase the economic benefits to Australia from tourism.
(Please note you are about to edit information on the ACCC website not
for the website of Tourism Australia. If you wish to contact Tourism Australia
please visit the website listed above.)
