Tasti Products Limited a New Zealand based company has given court enforceable undertakings under section 87B of the Trade Practices Act 1974 to the ACCC after it raised concerns that the overall impression created by the wording and pictorial images used on Weight Watchers cereal bar packaging may be misleading.
The products are manufactured and sold by Tasti Products Ltd under the Weight Watchers brand.
The ACCC was concerned that the packaging representations implied that the following products contained a significant amount of some individual fruits, when the ingredients listed the individual fruits at around 1% -1.5% of the total product.
Strawberry and Raspberry Duo fruit cereal bars
Raspberry Pie fruit cereal bars
Apricot Pie fruit cereal bars
Fruit of the Forest fruit cereal bars
Tasti Products Limited has undertaken to:
amend the packaging of the identified 'Weight Watchers' fruit cereal bars;
publish a corrective notice in a Saturday edition newspaper in each Australian State and Territory;
