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Welcome to the ACCC > The ACCC > Public registers > Mergers register > By year > Kirin Group - proposed acquisition of National Foods Ltd

Kirin Group - proposed acquisition of National Foods Ltd


Type of assessment Informal Review
Reference 30340
Acquirer(s)
Kirin Group
Target(s)
National Foods Ltd
Industry Food and beverage
Outcome of assessment Not opposed
Total review days * 4
Commenced public review 15th November 2007
Date completed 20th November 2007
Market definition
The ACCC considered the proposed acquisition in the context of the supply of dairy products and non-alcoholic beverages.

The ACCC did not reach a conclusive view on the specific market definition relevant to the proposed acquisition.
Competition analysis
On 20 November 2007 the ACCC formed the view that the proposed acquisition was unlikely to result in a substantial lessening of competition.

In forming this view, the ACCC took into account the limited overlap between the operations of National Foods and Kirin in Australia.
Review timeline
Date Event
15th November 2007 ACCC commenced review under the Merger Review Process Guidelines.
20th November 2007 ACCC announced it would not oppose the proposed acquisition.

* Total Review days = Total business days less public holidays and time during which the review was suspended.

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