On 15 March 2004, National Consumers’ Day, the ACCC was telling consumers to watch out for scams with the message—if it sounds too good to be true, it probably is!
In early February, the ACCC coordinated the international ICPEN internet sweep, which was also on the theme of ‘Too good to be true’.
The ACCC has contacted around 40 traders whose suspicious websites were identified during the sweep. The results are very positive; around 60 per cent of the sites containing alleged misleading representations have already been resolved. This includes traders offering consumers full refunds, the removal of entire sites and the amendment or removal of misleading representations.
The ACCC will work closely with several state offices of fair trading to resolve these matters.
