Honest advertising and selling practices benefit small businesses and consumers alike. Enterprising small businesses should be able to prosper on the merit of their products or services without fearing that competitors will gain an unfair competitive advantage from dishonest representations. Consumers also have a right to accurate and truthful information from businesses about their purchases. The Trade Practices Act sets the ground rules for ethical trading.
This publication has been updated to refer to the Competition and Consumer Act 2010 which replaces the Trade Practices ACT 1974 on 1 January 2011. For more information on the Australian Consumer Law changes see www.consumer law.gov.au
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